Amber is the Senior Director, Industry Leadership for Hootsuite, where she leads a global team of subject matter experts in digital strategy for marketing, sales, customer experience and employee advocacy. She’s a dynamic sales and marketing leader with over 20 years of experience in digital transformation, marketing strategy, and social media. 

Her professional expertise spans nonprofit management, marketing and communications strategy, professional services, and enterprise technology. She’s successfully run multimillion-dollar fundraising campaigns, built and led global marketing teams, and launched and grown international brands. Most recently, she served as the SVP of global marketing for social analytics platform Sysomos, and also previously served as the VP Social Strategy for Salesforce.com.

An early digital adopter, Amber has built and led content and community teams, designed industry-leading digital strategies, and has worked with start-ups through Fortune 500 companies – including L’Oreal, American Express, AMD, Dell, Avaya, CDW, Disney, Kraft Foods and Coca-Cola – as well as their executives on designing and implementing digital strategies that drive true business results.

Amber is also the co-author of the best-selling social business book The Now Revolution. She delivers dozens of keynote speeches on digital transformation and marketing strategy at industry conferences and private events every year. For more information on Amber’s availability to speak at your event, visit her speaking page.

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